Salvation Army Turns #TheDress Into a Powerful Domestic Violence Ad | Adweek - http://www.adweek.com/adfreak...
"You thought the dust had settled on #TheDress. But today, The Salvation Army in South Africa released what just might be the most harrowing take on the viral phenomenon—in the form of a domestic abuse PSA. "Why is it so hard to see black and blue?" reads the headline. Copy reads: "The only illusion is if you think it was her choice. One in 6 women are victims of abuse. Stop abuse against women."" - Jessie