"Why does Blizzard succeed where others don't?" asks Jay Wilson, a lead game designer with a shock of spiked hair and a wry disposition. "It isn't a magic trick. We work at it, and if a product isn't good enough, we cancel it." - Sanjeev Singh

"You know a game is ready when management has to send e-mails out after lunch begging people to get back to work," - Sanjeev Singh

"Legendary Pictures, the studio behind blockbuster comic book adaptations like Batman Begins and 300, is currently working on a big-budget, live-action film based on WoW slated for 2009.". I wonder if Mr T will play a night elf mohawk :) - Sanjeev Singh

the environment/game theyve constructed is certainly more impressive/usable than ie second life - they need to borrow their technology :P - bob

I met Pat Wyatt in 1995, when he was the VP of Engineering at Blizzard. Unlike most other game companies, he was competent and knew the code inside out. I could, however, tell you war stories about the first Diablo... - Piaw Na

Piaw, tell everyone :) - Sanjeev Singh

I've always been impressed by Blizzard games rarely crashing or buggy, and being smooth/fast. It's not that I wonder why Blizzard succeeds where others don't. I wonder why others fail at such simple things. Why do so many games require the CD in the drive? Or have 8 splash screens telling you all their favorite software and hardware companies? - Amit Patel

I'm sure it doesn't hurt that Blizzard can afford to take the time to get things right. Not all game companies have that luxury from what I understand -- many are living from game to game, and that puts tremendous pressure on to hit dates, not ship perfect products. Still, it's to Blizzard's credit that they continue to focus on quality rather than milking franchises for all they're worth in the short term. - DeWitt Clinton

Yes with $600m/yr in profit and only 250 employees, they can afford to focus on quality. - Sanjeev Singh