The declining number of users cannot possibly be the reason for the shutting down of FriendFeed.
There's no revenue from it. It would have been more honest to say "we don't want to be bothered anymore", and this is understandable if very sad.
- .mau.
Facebook wants to herd FF users to Facebook----they are losing 'active' users --people who visit their facebook every day----and to keep revenue up Facebook depends on users clicking on the ads. FF has some uniqueness that is worth money if they wanted to make it profiting making---but Facebook is the one that went 'public' with stock offering and made a ton of money off their ip offering so they are going to do whaetver is necessary to draw more active users for revenue.
- American