"USA Today’s free, solely ad-supported iPad app will switch to subscription in July when the app’s exclusive sponsorship deal with Courtyard by Marriott concludes, Gannett (NYSE: GCI) CEO Craig Dubow said during the company’s Q1 earnings call. The app, which hit Apple’s iTunes App Store just before the iPad launched nearly two weeks ago, has been downloaded 175,000 since then, Dubow said. It is currently number one among iPad news apps, while USAT’s iPhone app, which launched in December 2008, currently ranks the number four in the same category. The company is still in the process of determining the pricing structure for the iPad app subscription, such as whether existing print subs would get a discounted rate or have free access." - τorƍue

Would you subscribe to an app? - τorƍue