"I wrote about the Social Dynamics and Communication aspects of Gamers and Gamification in Lynda Bourne's 2011 Book Advising Upwards. "The New New Confucian Communication Game". The Chapter parallels the development of the individual in society and in the games virtual environment. A couple of the things Gamers are excellent at, is Communication and Reputation management. Leadership is earned by mastery, conscientiousness, character and principle. While rewards in games are important, sustainable gamification requires community. These qualities that gamers master are similar to the leadership qualities Project Managers need to create team social and behavioral characteristics." - Robert Higgins