"The now you may see the costs and rewards at stake when it comes time to choose studying for the test instead of going to the club, eating the salad instead of the cupcake, writing the article instead of playing the video game. The trick is to accept the now you will not be the person facing those choices, it will be the future you – a person who can’t be trusted. Future you will give in, and then you’ll go back to being now you and feel weak and ashamed. Now you must trick future you into doing what is right for both parties." - Fred Yankowski