You can target audiences on Facebook with a dozen different ad formats and thousands of possible ad targeting parameters. Mastering your Facebook targeting strategy gets you in front of very specific and often motivated segments of your audience, on the network where Americans religiously spend an average of 40 minutes of their day. Here are a few ridiculously powerful Facebook ad targeting strategies you probably haven’t heard of. 1. Tap Into Recent Purchasing Behavior Among Facebook Users Early on, Facebook was criticized by advertising analysts as a fun place to hang out, but a network with little commercial intent or potential for […] The post 5 Ridiculously Powerful Facebook Ad Targeting Strategies by @LarryKim appeared first on Search Engine Journal. - Web2024