"Thanks for the comment Carl. Actually, no - I'm the last one to advocate a convergence of Enterprise2.0 and Web2.0 in and of it self. I'm simply talking about the decisive use of social and collaborative approaches and associated technology to accelerate known/established performance objectives. In some cases (as I addressed in my keynote), its about service and generating revenue in light current customer expectations. In other cases, its going to be support, product conception, supply chain optimization, partner performance and the like.  Thanks for linking to your post. Look forward to reading it. Happy 4th!" - Sameer