Tiffany’s Augmented Reality App Lets Fans Try On NY Giants Super Bowl Rings - PSFK - http://www.psfk.com/2012...
In celebration of their championship victory at Super Bowl XLVI, The New York Giants have teamed up with Tiffany and Co. to create an augmented reality app where fans of the football team can create and share images of themselves wearing exclusive Giants jewelry. The best photos will be curated and displayed on Giants.com and the New York Giants’ Facebook page. After users snap and share a picture using the app, they are taken to a page where they can purchase limited-edition Tiffany and Co. commemorative products - lafra