"For example, take any subject about which you're passionate. You could build a private FriendFeed room that you fill with blogs, news sites, Twitter searches, Google searches, well-known Twitter users who post on this subject, and more. Within one interface, you can track it all. This is a million times better than just following blogs in an RSS reader or just tracking Twitter posts using Twitter's search engine because you're not limited to RSS alone." - Jeroen De Miranda