New Friends Reunited owner plans over-50s dating website |
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guardian.co.uk - http://www.guardian.co.uk/media...
Aug 7, 2009
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Kol Tregaskes
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"DC Thomson, which yesterday acquired Friends Reunited from ITV for £25m, has also admitted that it has approached the Office of Fair Trading in a bid to gain clearance for the deal, which will see two of the three biggest online subscription genealogy businesses in the UK merge. Brightsolid, the DC Thomson subsidiary that runs Find My Past, plans to integrate Friends Reunited's social networking, dating and genealogy operations with its own businesses. It has no plans to scrap or sell any of the Friends Reunited operations. One of the first plans under consideration is the launch of a Friends Reunited dating service specifically targeting the over-50s. Friends Reunited has traditionally attracted an older demographic that has the potential to fit in with the generally older users of Find My Past. Its Genes Reunited site takes a much more mass-market approach than Find My Past, which is used by more "hardcore" genealogy buffs."
- Dan Smith