"Personal strivings are the central projects that people think about, plan for, and allocate time and energy toward. Strivings provide information about what a person wants as well as the type of person they wish to be. Men disproportionally strive for wealth, success, and power compared to women. Women tend to have a different instruction manual for life, putting a premium on nurturing and befriending other people. This doesn't mean that the average women is unconcerned about success and status, but that this is less likely to be done without checking in on friendships to ensure they attain their highest potential." - Lit

"Using rigorous scientific techniques, we know that strivings matter for well-being. Striving for wealth and power is less likely to bring about happiness and meaning in life than working hard to care for other people and developing intimate bonds." - Lit